Health & Beauty Product Categorization

The health and beauty vertical represents one of the fastest-growing and most competitive segments in e-commerce, encompassing everything from luxury skincare serums and professional cosmetics to dietary supplements and everyday personal care items. With thousands of brands, formulations, and product types, accurate categorization is essential for beauty retailers and wellness brands to maximize product visibility and reach customers searching for specific health and beauty solutions. Our AI-powered API automatically classifies health and beauty products into the correct taxonomy categories across all major marketplaces.

Health and beauty products require sophisticated categorization due to the nuanced distinctions between product types and the importance of ingredient-based and function-based classification. A vitamin C brightening serum needs to be classified differently than a hyaluronic acid moisturizer, and a volumizing shampoo requires different taxonomy placement than a color-protecting conditioner. Our machine learning models understand these distinctions, having been trained on millions of health and beauty product listings to recognize formulation types, skin concerns, hair types, and wellness categories.

Whether you're selling prestige skincare on Amazon, listing indie cosmetics on Shopify, managing a Google Shopping feed for supplements, or running an online beauty retailer, our API handles the complexity of health and beauty taxonomy mapping. We support automatic classification into Google Product Taxonomy, Amazon Browse Nodes, Shopify Standard Product Taxonomy, and eBay categories with industry-leading accuracy for cosmetics, personal care, and wellness products.

Skincare Products

Classify cleansers, serums, moisturizers, treatments, and anti-aging products into precise subcategories by skin type, concern, and active ingredients.

Cosmetics & Makeup

Categorize foundations, lipsticks, eyeshadows, mascaras, and color cosmetics with accuracy for finish type, coverage level, and formulation.

Haircare Products

Automatic classification for shampoos, conditioners, treatments, styling products, and hair tools across all major beauty taxonomies.

Supplements & Vitamins

Dietary supplements, vitamins, minerals, and wellness products categorized by health concern, ingredient type, and delivery format.

Personal Care

Body care, oral care, deodorants, and hygiene products classified with precision for product type and gender targeting.

Fragrances

Perfumes, colognes, body mists, and fragrance sets properly categorized for optimal discoverability in beauty categories.

Health & Beauty Taxonomy Hierarchy

Health and beauty follows a deep hierarchical taxonomy structure across all major e-commerce platforms. Products must be classified from broad categories like "Health & Beauty" down to specific subcategories such as "Health & Beauty > Personal Care > Skincare > Serums & Essences > Vitamin C Serums". Our API navigates this complexity automatically to ensure maximum search visibility.

The diagram below shows how Health & Beauty branches into Tier 2 categories including Health Care, Personal Care, and specialty subcategories. Our AI understands the relationships between these categories and selects the most specific applicable classification based on product attributes, ingredients, and intended use.

Health & Beauty Category Hierarchy

Tier 2 Health & Beauty Categories

Each Tier 2 category contains multiple Tier 3 and Tier 4 subcategories. For example, "Personal Care" branches into Skincare, Haircare, Cosmetics, Bath & Body, and Oral Care. Each of these then subdivides by product type, concern, and formulation. Our API automatically determines the full category path for your products.

API Integration for Health & Beauty

Integrating health and beauty product categorization into your workflow is straightforward with our RESTful API. Simply send your product title and description, and receive accurate category classifications for Google Shopping, Amazon, Shopify, and eBay.

Python
import requests

def categorize_beauty(product_description, api_key):
    """Categorize health and beauty products across multiple taxonomies"""
    base_url = "https://www.productcategorization.com/api/ecommerce/ecommerce_category6_get.php"
    params = {"query": product_description, "api_key": api_key, "data_type": "google"}
    response = requests.get(base_url, params=params)
    return response.json()

# Example: Categorize a skincare serum
result = categorize_beauty(
    "The Ordinary Niacinamide 10% + Zinc 1% Serum 30ml Pore-Minimizing",
    "your_api_key_here"
)
print(f"Category: {result['category']}")
# Output: Health & Beauty > Personal Care > Skincare > Serums
JavaScript
async function categorizeBeauty(productDescription, apiKey) {
    const baseUrl = 'https://www.productcategorization.com/api/ecommerce/ecommerce_category6_get.php';
    const params = new URLSearchParams({query: productDescription, api_key: apiKey, data_type: 'google'});
    const response = await fetch(`${baseUrl}?${params}`);
    return response.json();
}

// Example: Categorize a lipstick
categorizeBeauty(
    'MAC Matte Lipstick Ruby Woo 3g Long-Wearing Intense Red',
    'your_api_key'
).then(result => {
    console.log('Category:', result.category);
    // Output: Health & Beauty > Personal Care > Cosmetics > Lip Makeup > Lipsticks
});
cURL
curl -X GET "https://www.productcategorization.com/api/ecommerce/ecommerce_category6_get.php" \
  -d "query=Olaplex No.3 Hair Perfector Treatment 100ml Bond Building" \
  -d "api_key=your_api_key_here" \
  -d "data_type=google"

# Response:
# {"category": "Health & Beauty > Personal Care > Haircare > Treatments", "confidence": 0.98}
10M+
Products Categorized
99.2%
Accuracy Rate
5,574
Categories Supported
200+
Languages Supported

Try Health & Beauty Categorization

Enter a health or beauty product description below to see our AI classify it across multiple marketplace taxonomies.

Best Practices for Health & Beauty Categorization

Health and beauty products require specific details to achieve optimal categorization accuracy. Here are best practices developed from categorizing millions of skincare, cosmetics, and wellness products across major marketplaces.

Include Product Type and Function
Specify the exact product type: serum, moisturizer, cleanser, foundation, lipstick, shampoo, or supplement. Include the primary function or benefit: hydrating, anti-aging, brightening, volumizing, or color-protecting.
Mention Key Ingredients
Include active ingredients like retinol, vitamin C, hyaluronic acid, niacinamide, or biotin. Key ingredients often determine subcategory placement and match customer search patterns in the beauty space.
Include Brand Names
Include recognized beauty brands like The Ordinary, CeraVe, MAC, Olaplex, or Drunk Elephant. Brand recognition helps confirm product category and beauty customers frequently search by brand.
Specify Skin or Hair Type
Include target skin type (oily, dry, combination, sensitive) or hair type (fine, thick, curly, color-treated). These attributes help with subcategory matching and improve relevance for customer searches.
Note Product Size and Format
Include product size (30ml, 100ml, 16oz) and format (gel, cream, oil, spray, capsules). Format specifications help distinguish between similar products with different delivery systems.
Indicate Gender Targeting
For gendered products, specify if the product is for men, women, or unisex. This affects category placement for fragrances, grooming products, and some personal care items.

Frequently Asked Questions

What types of health and beauty products can your API categorize?
Our API categorizes all health and beauty products including skincare (cleansers, serums, moisturizers, treatments), cosmetics (foundation, lipstick, eyeshadow, mascara), haircare (shampoo, conditioner, treatments, styling), personal care (body care, oral care, deodorants), supplements (vitamins, minerals, wellness), and fragrances (perfumes, colognes, body mists). We support over 5,574 categories across major e-commerce taxonomies.
How does the API handle clean beauty and specialty formulations?
Our models recognize clean beauty, organic, vegan, cruelty-free, and other specialty designations. The API correctly categorizes products with these attributes and routes them to appropriate subcategories where marketplaces support specialty beauty classifications.
Can the API distinguish between professional and consumer beauty products?
Yes, our API accurately distinguishes between professional salon products and consumer retail products. Professional-grade haircare, salon equipment, and professional cosmetics are categorized appropriately for B2B and professional channels where applicable.
How accurate is categorization for indie and emerging beauty brands?
Our API achieves high accuracy for indie and emerging brands because it focuses on product attributes and formulations rather than brand recognition alone. Even new brands are categorized effectively when descriptions include product type, key ingredients, and intended use.
Does the API support supplement and vitamin categorization?
Yes, our API categorizes dietary supplements, vitamins, minerals, and wellness products. The model recognizes health concerns (immune support, energy, sleep), ingredient types (vitamin C, omega-3, probiotics), and delivery formats (capsules, gummies, powder) to ensure accurate supplement categorization.

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