How to Categorize Products for Mango Marketplace

Understanding Mango Product Categorization

Mango stands as one of Europe's most successful fashion retailers, operating from its Barcelona headquarters with a presence in over 110 countries through more than 2,200 points of sale. Founded in 1984, the brand has built its identity on Mediterranean-inspired fashion that balances contemporary design with accessible pricing, targeting a sophisticated customer who values both style and value. Mango's approach to product organization reflects this Mediterranean ethos, combining refined elegance with practical functionality in a taxonomy structure that emphasizes wearability, occasion, and the effortless chic that defines the brand's aesthetic.

The Mango taxonomy operates across distinct brand divisions that reflect the company's multi-generational approach to fashion. The Woman collection represents the core offering with comprehensive coverage of contemporary womenswear. Man caters to the style-conscious male consumer with tailored and casual options. Kids spans from newborn through pre-teen with age-appropriate styles, while Teen addresses the distinctive tastes of adolescent consumers bridging childhood and adult fashion. Each division maintains consistent organizational principles while adapting to the specific needs and shopping behaviors of its target demographic.

What distinguishes Mango's categorization from purely functional retail taxonomies is its integration of style sensibility into the organizational structure. Products aren't merely classified by garment type but positioned within lifestyle contexts that reflect how Mango's customers think about their wardrobes. The distinction between casual and dressy, between work-appropriate and weekend-ready, between seasonal essentials and statement pieces runs through the category architecture. This lifestyle-oriented organization requires categorization that understands fashion context beyond basic product attributes, recognizing how items fit into real wardrobe-building decisions.

Mango's commitment to sustainability through its "Committed" collection adds an additional categorization dimension that increasingly influences product visibility and customer discovery. Products made from sustainable materials, recycled fabrics, or produced through ethical manufacturing processes receive special designation that surfaces them in dedicated sustainable fashion sections. The platform's categorization must recognize these sustainability markers to ensure products receive appropriate placement in both standard category navigation and the growing sustainable fashion experience that appeals to environmentally conscious consumers across Mango's global marketplace.

Mango Category Taxonomy System

Mango's product taxonomy balances the brand's refined Mediterranean aesthetic with practical organization that facilitates efficient shopping across its diverse product range. The platform structures its catalog through gender and age-based primary divisions, with garment categories and style contexts providing the secondary organization that helps customers navigate from broad intent to specific product discovery.

The Woman division, representing Mango's largest and most developed category structure, organizes products through primary garment types: Dresses, Tops, Trousers, Jeans, Skirts, Knitwear, Outerwear, Suits, and Accessories. Each category subdivides by style characteristics such as fit (slim, relaxed, oversized), length (mini, midi, maxi), and occasion (casual, office, evening). The Man division follows similar organizational logic with tailoring receiving particular emphasis given Mango's strength in accessible smart-casual menswear. Kids and Teen divisions adapt the adult taxonomy for their respective age groups while incorporating age-appropriate style considerations.

Mango's lifestyle-oriented secondary taxonomy adds layers of context beyond basic garment classification. Products appear in themed collections ("The Office Edit," "Weekend Ready," "Evening Occasion"), seasonal curations, and trend-aligned features that provide editorial discovery pathways. The Committed sustainable collection provides an additional cross-cutting taxonomy that groups environmentally-conscious products regardless of their primary category placement. Proper categorization ensures products appear in all relevant discovery contexts across Mango's editorial and algorithmic merchandising systems.

Key Mango Product Categories

Mango refreshes its collections multiple times per season, continuously introducing new styles while maintaining core category structures. The Committed sustainable collection has grown significantly, now encompassing a substantial portion of Mango's production and receiving prominent placement throughout the platform. Our AI models stay current with Mango's evolving taxonomy and seasonal emphasis to ensure products receive optimal categorization for both permanent navigation and editorial feature opportunities.

API Integration Guide

Integrating our Mango categorization API into your product management system enables automated classification optimized for the Mediterranean fashion leader. Our RESTful endpoints accept detailed product information and return Mango-specific category paths with confidence scores and sustainable collection recommendations.

import requests

def categorize_for_mango(product_description, api_key):
    base_url = "https://www.productcategorization.com/api/ecommerce/ecommerce_category6_get.php"
    params = {
        "query": product_description,
        "api_key": api_key,
        "data_type": "mango"
    }
    response = requests.get(base_url, params=params)
    return response.json()

# Example usage
result = categorize_for_mango(
    "Women's flowy midi dress floral print sustainable viscose",
    "your_api_key_here"
)
print(f"Category: {result['category']}")

async function categorizeForMango(productDescription, apiKey) {
    const baseUrl = 'https://www.productcategorization.com/api/ecommerce/ecommerce_category6_get.php';
    const params = new URLSearchParams({
        query: productDescription,
        api_key: apiKey,
        data_type: 'mango'
    });
    const response = await fetch(`${baseUrl}?${params}`);
    return response.json();
}

// Example usage
categorizeForMango('Tailored linen blazer beige relaxed fit office', 'your_api_key')
    .then(result => console.log('Category:', result.category));

curl -X GET "https://www.productcategorization.com/api/ecommerce/ecommerce_category6_get.php" \
  -d "query=Leather ankle boots block heel black pointed toe" \
  -d "api_key=your_api_key_here" \
  -d "data_type=mango"