Automate electronics and home appliance listings on Worten with AI-powered taxonomy classification. Built for manufacturers, distributors, and marketplace sellers targeting the Iberian Peninsula's leading consumer electronics destination with operations across Portugal and Spain.
{
"product": "Televisor LED 55\" 4K Smart TV",
"marketplace": "worten",
"category": {
"id": "TV_VIDEO_TELEVISORES_LED",
"path": ["TV e Vídeo", "Televisores", "LED", "55 Polegadas"],
"confidence": 0.97
}
}Worten has established itself as the Iberian Peninsula's dominant consumer electronics retailer, operating extensive physical store networks and robust e-commerce platforms across Portugal and Spain. As part of the Sonae group, Worten combines Portuguese retail heritage with modern omnichannel capabilities, serving millions of consumers seeking electronics, home appliances, computing products, and entertainment technology. For manufacturers and marketplace sellers, mastering Worten's product taxonomy enables effective positioning within this essential Iberian retail destination.
The Worten taxonomy organizes products across distinct category universes reflecting Portuguese and Spanish consumer electronics retail traditions. Televisores e Vídeo encompasses all visual entertainment technology, Informática covers computing and peripherals, Eletrodomésticos spans home appliances from kitchen to laundry, and Telecomunicações addresses mobile devices and connectivity products. Each universe maintains its own taxonomic depth appropriate for the technical complexity of its products.
Television and video products constitute a major category segment requiring screen technology, size, resolution, and smart platform specifications for proper categorization. The taxonomy distinguishes between LED, OLED, QLED, and emerging display technologies while organizing by screen diagonal measured in polegadas (inches) following Portuguese conventions. Smart TV capabilities, HDR support, and gaming features all influence subcategory placement.
Worten operates parallel retail operations in Portugal and Spain, each with localized taxonomy requirements. Portuguese and Spanish product descriptions require appropriate language handling, and category naming conventions differ between markets. Our API supports both markets with automatic language detection and localized category mapping, ensuring products categorize correctly regardless of which Worten market they target.
Product descriptions often arrive in Portuguese, Spanish, or English depending on manufacturer origin. The API handles multilingual input and produces category recommendations in the appropriate local language. Portuguese products receive Portuguese category paths, while Spanish market products receive Spanish-language categorization, streamlining the localization workflow for Iberian marketplace operations.
Automatic extraction of technical specifications including screen sizes, resolutions, capacities, and power ratings.
Native support for Portuguese and Spanish with automatic language detection and localized category naming.
Extraction and mapping of EU energy efficiency ratings for appliances requiring energy class categorization.
Database covering major electronics and appliance brands from Samsung to Balay with tier-appropriate positioning.
Extraction of product dimensions and capacity specifications for installation compatibility filtering.
Single API call returns category recommendations for both Portuguese and Spanish Worten operations.
Home appliances represent a substantial category segment spanning grandes eletrodomésticos (major appliances) and pequenos eletrodomésticos (small appliances). Major appliances including máquinas de lavar (washing machines), frigoríficos (refrigerators), fogões (stoves), and máquinas de lavar loiça (dishwashers) require detailed attribute extraction for accurate categorization within Worten's structured appliance taxonomy.
Washing machine categorization distinguishes between carregamento frontal (front-loading) and carregamento superior (top-loading), with further classification by capacity in kilograms, centrifugation speed in RPM, and energy efficiency rating. Worten shoppers expect to filter appliances by these technical criteria, making comprehensive attribute mapping essential for product visibility.
Refrigeration products classify by configuration (combinado, americano, vertical), total capacity, freezer capacity, and energy class. Portuguese consumers prioritize energy efficiency given utility costs, and Worten's taxonomy prominently features energy-based filtering. Our API extracts energy ratings and ensures products categorize into appropriate efficiency segments.
Computing products require detailed technical specification parsing for proper categorization. Computadores portáteis (laptops) classify by processor type, RAM configuration, storage specification, screen size, and intended use case. Gaming portáteis receive distinct positioning from business or home computing devices based on their performance specifications.
Desktop computers, monitors, peripherals, and accessories each maintain separate category hierarchies with appropriate technical attributes. Monitor categorization considers screen size, resolution, panel technology, and refresh rate. Gaming monitors with high refresh rates categorize separately from office displays optimized for color accuracy or productivity multitasking.
Tablets, e-readers, and mobile computing devices categorize by screen size, operating system, and intended use. iPad and Android tablets receive appropriate platform-specific categorization, while e-readers like Kindle devices categorize within dedicated digital reading categories rather than generic tablet segments.
import requests
def categorize_for_worten(product_data, market="pt"):
"""Categorize electronics and appliances for Worten"""
response = requests.post(
"https://api.productcategorization.com/v1/categorize",
headers={
"Authorization": "Bearer YOUR_API_KEY",
"Content-Type": "application/json"
},
json={
"title": product_data["title"],
"description": product_data["description"],
"brand": product_data["brand"],
"marketplace": "worten",
"market": market, # "pt" or "es"
"attributes": {
"energy_class": product_data.get("energy_class"),
"capacity": product_data.get("capacity"),
"screen_size": product_data.get("screen_size")
}
}
)
return response.json()
# Example: Categorize for Portuguese market
products = [
{"title": "Frigorífico Combinado No Frost 350L", "brand": "Samsung", "energy_class": "A"},
{"title": "Portátil Gaming 15.6\" i7 RTX 3060", "brand": "ASUS", "screen_size": 15.6},
{"title": "Máquina de Café Automática", "brand": "De'Longhi"}
]
for product in products:
result = categorize_for_worten(product, market="pt")
print(f"{product['title']}: {result['category']['path']}")const categorizeForWorten = async (productData, market = 'pt') => {
const response = await fetch(
'https://api.productcategorization.com/v1/categorize',
{
method: 'POST',
headers: {
'Authorization': 'Bearer YOUR_API_KEY',
'Content-Type': 'application/json'
},
body: JSON.stringify({
title: productData.title,
description: productData.description,
brand: productData.brand,
marketplace: 'worten',
market: market,
attributes: {
energy_class: productData.energyClass,
capacity: productData.capacity,
screen_size: productData.screenSize
}
})
}
);
return response.json();
};
// Process catalog for both markets
const processForBothMarkets = async (items) => {
const ptResults = await Promise.all(
items.map(item => categorizeForWorten(item, 'pt'))
);
const esResults = await Promise.all(
items.map(item => categorizeForWorten(item, 'es'))
);
return { pt: ptResults, es: esResults };
};curl -X POST https://api.productcategorization.com/v1/categorize \
-H "Authorization: Bearer YOUR_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"title": "Televisor OLED 65 Polegadas 4K Smart TV",
"brand": "LG",
"marketplace": "worten",
"market": "pt",
"attributes": {
"screen_size": 65,
"resolution": "4K",
"display_type": "OLED",
"smart_tv": true
}
}'Enter an electronics product title to see Worten classification
Mobile devices and telecommunications products require carrier compatibility and regional specification awareness. Smartphones categorize by operating system, storage capacity, screen size, and camera specifications. Portuguese and Spanish carrier compatibility affects product positioning, though most devices sold through Worten are unlocked for use with any carrier.
Smartwatches and wearables categorize by operating system compatibility (WearOS, watchOS), health tracking capabilities, and connectivity type. Fitness trackers receive distinct categorization from full smartwatches, with appropriate positioning within health and fitness technology segments.
Audio products spanning headphones, speakers, soundbars, and home audio equipment maintain detailed category hierarchies. Headphones classify by form factor (over-ear, on-ear, in-ear), wireless technology (Bluetooth, true wireless), and noise cancellation capabilities. Gaming headsets receive distinct positioning from music-focused or professional audio products.
Gaming represents a growing category with dedicated taxonomy structures for consoles, games, peripherals, and gaming PCs. PlayStation, Xbox, and Nintendo products each receive platform-specific categorization within console gaming hierarchies. PC gaming products categorize within Informática but with gaming-specific attributes including RGB lighting, performance specifications, and esports positioning.
Photography and videography equipment spans cameras, lenses, drones, and action cameras. DSLR and mirrorless cameras classify by sensor format and intended use level. Drones categorize by capability tier from consumer recreation through professional cinematography. Our API understands photography equipment specifications and categorizes appropriately within Worten's imaging products hierarchy.
Home entertainment extends beyond television to include projectors, streaming devices, and audio systems. Home cinema systems, soundbars, and surround sound equipment categorize with connectivity and compatibility attributes. Streaming devices like Chromecast, Fire TV, and Apple TV receive appropriate smart entertainment categorization.
Yes, our API fully supports both Worten Portugal and Worten Spain operations. Products can be categorized for either market with appropriate language localization. Category paths return in Portuguese for the PT market and Spanish for the ES market.
The API extracts EU energy efficiency ratings from product specifications and categorizes appliances into appropriate energy class segments. Both the old A+++ to D scale and the new A to G scale are supported, with automatic conversion as needed.
Yes, the API handles product data in Portuguese, Spanish, and English. Technical specifications are extracted regardless of source language and mapped to the appropriate Worten taxonomy in the target market's language.
Our brand database includes both international electronics brands and Iberian-specific brands like Balay, Teka, and Fagor. Brand recognition ensures appropriate tier positioning and category placement consistent with local market expectations.
Screen sizes are handled in both inches and centimeters (polegadas/pulgadas). The API recognizes Portuguese "polegadas" and Spanish "pulgadas" terminology and correctly maps screen sizes to Worten's size-based category segments.